Welcome to the Maryland State Ad Agency

The team at MSAA has been fantastic to work with. We were very impressed with how they were able to take complex information and create clear, eye-catching visual designs, messaging and media plans to help our campaign achieve its goals. The team gave us crucial guidance, patiently answered our questions, helped us understand concepts and terms, developed strategies that helped us reach key audiences, and kept to the campaign timeline. We also appreciated that they sought out value-added media opportunities and provided meaningful reports on the outcomes of our efforts. MSAA proved to be an amazing partner in our consumer education campaign.”

Working with the Maryland State Ad Agency on a media campaign to raise awareness the State Health Insurance Assistance Program (SHIP) during Medicare Open Enrollment was a great experience. They were organized and responsive in helping us quickly and efficiently craft and launch an ad campaign in a short timeframe. We were particularly impressed with their ability to maximize our limited budget to secure placements across television, radio and social media and ensure a broad reach across the state. Thanks to the Maryland State Ad Agency, we were able to get our important message out to countless older adults and caregivers throughout the state during a critical time.

For more than 20 years, the Maryland State Department of Education has partnered with MPT to produce our Maryland Teacher of the Year Program Gala. MPT provides professional video production and conceptual ideas that have elevated and put the spotlight on teachers throughout the State. Not only are their services outstanding but their professional staff members and executives are also amazing! They truly care about our event, put their hearts into it before, during, and after the Gala and go above and beyond in making it new and exciting each year. I enthusiastically recommend the people and services of MPT.

The Maryland Higher Education Commission (MHEC) had a recent opportunity, through a partnership with Maryland Behavioral Health Administration, to educate college students about the dangers of fentanyl and the critical need to train individuals on how to administer naloxone. MPT staff managed all aspects of the campaign, promoting our messages to a large audience through numerous media platforms. The staff was accommodating, respectful, and professional throughout the entire process.

We have worked with MPT for nearly four years on a variety of major media campaigns. They have exceeded expectations on everything from media planning, creation of messages, efficient media buying, reporting, and customer service. Our campaigns have routinely delivered more impressions than we contracted for, and they even helped us to use geo-targeted mobile media platforms for the first time. We have been very impressed!

During the COVID-19 pandemic, MSAA stepped up to the plate and made things happen when they needed to happen. As emergency management communicators we made a big difference in our state, and MSAA's team played a crucial role in that. They were the right partners, at the right time, and for that we are very thankful.