Welcome to the inaugural Maryland State Ad Agency (MSAA) newsletter! As Managing Director of MSAA, I’m thrilled to launch this new communication platform to keep you informed about our work and how our services are utilized by state agencies to serve their important messaging to the citizens of Maryland. MSAA, a division of Maryland Public […]
The Maryland State Ad Agency (MSAA) proudly participated in the MACo conference last month in Ocean City, Maryland. We are thrilled to report on a highly successful event! Our team engaged with dozens of state, county, and city agencies, showcasing how our advertising expertise and deep understanding of the state’s procurement processes can create efficiencies […]
Over the last few years, MSAA has created recruitment campaigns to foster workforce growth for agencies statewide. Most recently, the Department of Public Safety and Correctional Services enlisted the MSAA to help fill open vacancies in an increasingly difficult-to-hire industry. Our statewide marketing campaigns have included specific hiring event promotions in order to help attract […]
Brandon Ruth, the first employee of the Maryland State Ad Agency (MSAA), passed away on August 31 after a courageous three-year battle with leukemia. He was 43. Brandon served as MSAA’s director, Account Management, where he played a pivotal role in the division’s growth and success over nearly seven years. He was a highly valued […]