MSAA has many years of experience of committing millions of dollars towards cost-efficient and effective media buys for state agencies. We understand that these are taxpayer dollars that are being committed to delivering these critical messages. MSAA takes its media buying responsibility very seriously. All media dollars MSAA commits to both traditional and digital media are heavily evaluated and scrutinized by the MSAA media buying team. Additionally, all media outlets are consistently and constantly being reviewed and evaluated for performance.
Here are just some of the media buying services we provide:
- TV (Broadcast, Cable, Public)
- Radio (Broadcast, Public)
- Over The Top Services (CTV, Streaming Video, etc.)
- Digital Audio Services (Streaming Audio, Spotify, Pandora, etc.)
- Digital Ad Services (Display, Mobile, Native, Etc.)
- Social Media Advertising (Facebook, Instagram, LinkedIn, Snapchat, etc.)
- Mobile Ad Geo-Targeting (Geo-fencing, Geo-farming)
- Movie Theater Advertising
- Billboards and Mass Transit Ads
- Sports Team Partnerships
- Outdoor Advertising
- Convenience Store Media/Gas Pump Ads